User Experience (UX)
User Experience (UX) is the science of making websites easy to use. Increase your sign-up rate, improve usability in certain sections of your site, or take a comprehensive look at how users move through your site. My recommendations are based on industry best practices and cutting-edge research.
Project Management
Stay on schedule and within budget. Drawing on my experience as a software engineer and CTO, I can help you translate business needs into technical requirements, choose the appropriate design firm and consulting resources, and minimize risk at each step of the project.
Search Engine Optimization (SEO)
Optimize your site for search engines. I can help you create a Search Engine Optimization (SEO) strategy that focuses on optimal site structure, choosing target keywords, and building incoming links to your site.
Usability lessons from neuroscience
I have just finished a wonderful book, Reading in the Brain: The New Science of How We Read, which ostensibly is about the origins and the neural underpinnings of the human ability to read. Dehaene not only takes on the conventional wisdom that reading is a sequential, letter by letter process, but he unwittingly sheds light on the foundations of many universally accepted usability practices.
Rally Congress - Constituent communications for political organizations. Providing user experience analysis.
Koofers.com - Educational information startup for college students. Providing user experience analysis.
